TechMoat Consulting

Jeffrey Towson

Most CEOs Should Also Be Building Consumption Ecosystems

In Part 1, I summarized my list of digital business model types. For Web2: Linear business models (i.e., pipelines) Production Ecosystems Consumption Ecosystems Company Ecosystems Platforms Pipeline plus Platform Business Model For Web3 (and Web1): Protocol networks (i.e., blockchains) as stand-alone businesses Platform-protocol hybrids Protocol ecosystems (i.e., building blocks) Which I showed in this graphic. […]

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Most CEOs Should Be Building Production Ecosystems

I have described digital business models as either pipelines or platforms. That’s a standard distinction. In a pipeline, a firm creates value with a linear process (similar to a pipeline), where inputs are turned into something more valuable for the customer. You concentrate assets and activities in a linear sequence internally to achieve this. A

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CEOs, You Are In an Arms Race For Consumer Attention and Engagement

I have long argued that there is an escalating “arms race” for online demand and attention. And this is a natural result of our age of abundance. There are now more and more products, services and content than consumers could ever consume. And it keeps increasing. But there is a limited amount of consumer time,

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Lessons from Coupang and Xiaomi in Data-Driven Personalization and “Wow Experiences” (2 of 2)

In Part 1, I teed up a couple of related digital concepts: Personalization. A good example of this is Shein. They are taking personalization further up the supply chain to product development. This, in theory, can become the “market of one”. Economies of Scope (vs. Scale). Good examples here are Unilever and Sony. Improving the

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Lessons from Shein and Unilever in Personalization vs. Economies of Scope (1 of 2)

I was recently giving a talk in Shanghai about the digitization of manufacturing. And how this is creating a data ecosystem that connects consumers, retailers, logistics, and manufacturing. Like this. This is something that Alibaba has been focused on with New Manufacturing. Their Xunxi smart manufacturing project is about being able to respond in real

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